Fitbit Partners With RunKeeper, Microsoft, About.Me And Others With New API

Fitness technology startup and TechCrunch 50 finalist FitBit is announcing the availability of its beta API today, and is revealing a number of partners that have integrated its health platform. The company’s offers a device called the Fitbit Tracker and a companion web-based fitness data aggregation technology that tracks weight, nutrition, exercise, sleeping schedules and other health related data for users. You can read more about how FitBit works here.

The Fitbit Tracker is an compact wearable device that clips onto clothing or slips into a pocket and captures, through accelerometer technology, information about daily health activities, such as steps taken, distance traveled, calories burned, exercise intensity levels and sleep quality. The activity data collected by the Fitbit Tracker can then be wirelessly uploaded to the Fitbit website where users access all of the data and track progress toward personal and group goals. Users can also log nutrition, weight and other health information on the site in order to gain a complete picture of their health.

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